Technically Superior, Commercially Stronger. Together.
PureCraft™ is the technically superior, commercially stronger, bakery ingredients range of choice, exclusively available from AB Mauri.
For high quality, premium mixes, PureCraft™ is the only choice for the production of seriously superior bread and confectionery bakery products.
Technically Superior
What better way than to ensure your customers enjoy the most fantastic bakery experience, than to showcase the latest in softness and freshness ingredient technology from AB Mauri? With an industry leading technical support network and unrivalled development centre to match, we’ve really got you covered.
Commercially Stronger
Our expertise in the bakery sector will play a key role in improving the baker’s choice for their consumers in this attractive emerging market, generating future growth and strengthening their position.
Starting off with our lifestyle cake mixes range we see this as only the beginning of our exciting innovation pipeline with products including bread and pastries joining the PureCraft range very soon.
Our collections
Find out more about our stunning range of ingredients
Latest news
Contact Us
To make an order or if you have any queries, contact us on:
Email
purecraft@abmauri.com
Phone
Thomas Mackay - 07902 709541
David Mountford - 07756 500823
Customer Services - 01604 973630